SYNAXON: News from trade and regional press
Peripheral vision
June 11, 2026
Whether businesses are looking to refresh their devices or not, peripheral sales are a valuable sales route for resellers. Resellers can find sales as part of larger deals for new devices such as PCs, but similarly, for businesses looking to get the most out of their existing devices, peripherals can help to achieve that too. Mike Barron comments.
Delivering, innovating and exploring to make a difference
June 10, 2026
While resellers expect suppliers to offer great service, what makes the real difference is delivering on the promise, and then going further by innovating and exploring, says Mike Barron, UK managing director of SYNAXON.
SYNAXON UK: Helping Tech Businesses Take More Control Over Buying, Stock and Pricing
June 10, 2026
What do SMBs really want from the digital workplace?
May 29, 2026
Synaxon UK recently asked its partners what the main IT priorities are for SMB end-user customers, what they really think about hybrid working, AI and other key technologies. Mike Barron, UK MD of Synaxon, talks us through their responses.
SYNAXON UK's new marketing manager to put added focus on partner comms and recruitment
April 14, 2026
Aleksandra Manzhula will ensure current partners are kept informed and potential new partners understand the benefits SYNAXON UK offers them.
SYNAXON UK has announced the further expansion of its team with the appointment of Aleksandra Manzhula
April 14, 2026
SYNAXON UK has announced the further expansion of its team with the appointment of Aleksandra Manzhula as marketing manager. Her focus will be on ensuring that current partners “receive the right information at the right time,” said the distributor, and that potential new partners “are fully aware of the benefits of working with the organization.”.
SYNAXON and Acer partner to support SMB and education resellers
March 30, 2026
SYNAXON UK has entered into a new partnership with Acer aimed at strengthening support for resellers operating in the SMB and education sectors.
Making it click for schools
March 30, 2026
While understanding that the priority for schools is to achieve better outcomes for pupils, partners can find success by catering for their practical needs, says Mike Barron, Managing Director UK at Synaxon.
When targets become minimums and service becomes everything
March 30, 2026
Synaxon Managing Director Mike Barron charts his path through the fast moving channel, the mentors who shaped him, and why teamwork, trust and managed services will define the next chapter for Synaxon.
